Blog

Potential Sales and Distribution Channels for Imported Books in Korea

By: Gabrielle Etcheverry

Recently, we have been exploring the Korean book market through excerpts of our Selling Canadian Books in Korea market guide. In today’s post, expert authors Tony Michell and Darwin Shim outline this market’s potential sales and distribution channels for imported books.

Read more...

11/09/2017 | Book Fairs, Digital, Distribution, Export, Market Guides

Tips on Formats, Pricing, and Preferred Reading Devices in the Korean Book Market

By: Gabrielle Etcheverry

Are you a Canadian publisher looking for information on new export markets? Today we continue our series of blog posts on the Korean book market. Excerpted from our market guide Selling Canadian Books in Korea: A Guide for Canadian Publishers by Tony Michell and Darwin Shim, today’s post shares some guidance on formats, pricing, and preferred reading devices in the Korean book market.

Read more...

11/02/2017 | Distribution, Export, Market Guides

Selling Canadian Books in Korea: An Introduction

By: Gabrielle Etcheverry

Korea is generally considered to be a difficult market to do business in, as local expertise and familiarity with the market is required. Over the coming weeks, we will be sharing excerpts of our 2017 market guide, Selling Canadian Books in Korea: A Guide for Canadian Publishers (3rd edition), prepared by market experts Tony Michell and Darwin Shim. In today’s post, we focus on this market’s major and medium- and small-size publishers.

Read more...

10/26/2017 | Export, Market Guides

Books and Beer

By: Kristina Brazeau

For its 50th anniversary, House of Anansi set out to obtain new readers by teaming up with Henderson Brewery Co. and pairing books with beer. The person behind the idea, Neil Wadhwa, Marketing and Communications Assistant for House of Anansi, talks to us about the outcome of this initiative.

Read more...

10/24/2017 | Digital, Interview, Marketing

Page 3 of 2512345...1020...Last »